Blog | OMJ Media

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Mar 22, 2020
2 min

How to improve the performance of your webinar

Rather than write a full article on the subject these are the show notes from a recent webinar on the subject that capture the essential ...

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Jeremy Orritt

Dec 2, 2019
3 min

Following up event prospects

Many of my clients have been telling me they are reducing the number of events they are doing in a year. Many of them are focusing now on...

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How targeted can you be in B2B advertising – Micro Targeting

Jeremy Orritt

Jul 8, 2019
4 min

How targeted can you be in B2B advertising – Micro Targeting

I have called this Micro Targeting because my marketing clients target beyond filters such as: market, industry and in the Account Based ...

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Why is everybody talking about Account Based Marketing (ABM)

Jeremy Orritt

Nov 22, 2018
6 min

Why is everybody talking about Account Based Marketing (ABM)

When I say everybody.....I mean almost everybody........ in B2B marketing at least! First off though, what do we mean by ABM or Account...

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Jeremy Orritt

May 31, 2018
4 min

ADVOCACY MARKETING FOR B2B

What is Advocacy Marketing? Simply put, advocacy marketing is a form of marketing that encourages existing customers to talk about your...

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